PRIVACY
POLICY
what we collect, and what we don't
LAST UPDATED: 1 AUGUST 2026
01Controller
The controller responsible for data processing on this website is GSS Analytics Ltd, trading as BARDH & GENT, 71–75 Shelton Street, Covent Garden, London WC2H 9JQ, United Kingdom, company number 15429646. Contact: info@gss-analytics.com.
We process personal data in accordance with the UK GDPR and, where applicable to visitors from the European Economic Area and Switzerland, the EU GDPR and the Swiss Federal Act on Data Protection (FADP).
02Hosting and server log files
This website is hosted on servers located in the European Union. When you visit the website, the web server automatically records log data: the IP address of the requesting device, date and time of the request, the requested resource, HTTP status, transferred data volume, referrer URL and browser user agent. This data is processed to deliver the website, ensure its stability and security, and investigate misuse (legitimate interest, Art. 6(1)(f) GDPR). Log files are deleted or anonymised within a short, routine rotation period and are not merged with other data sources.
03Cookies and local storage
This website does not use tracking or advertising cookies and does not employ analytics services. We use the browser's local storage for a single functional purpose: remembering your selected display currency (EUR/CHF). This entry contains no personal data and remains on your device until you clear your browser data.
04Web fonts
This website loads the fonts used in its design from Google Fonts, a service of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. When a page is loaded, your browser connects to Google's servers, which necessarily discloses your IP address to Google. We use this service on the basis of our legitimate interest in a uniform presentation of the website (Art. 6(1)(f) GDPR). Further information is available in Google's privacy policy at policies.google.com/privacy.
05Newsletter
If you sign up for our newsletter (“Join the line”), we process the e-mail address you provide in order to send you information about upcoming drops and products. The legal basis is your consent (Art. 6(1)(a) GDPR). You can withdraw your consent at any time with effect for the future, for example via the unsubscribe link contained in every newsletter or by e-mailing info@gss-analytics.com. Your e-mail address is stored until you unsubscribe.
06Orders and customer accounts
When you place an order, we process the data required to perform the contract: name, delivery and billing address, e-mail address and order details (Art. 6(1)(b) GDPR). Payment data is processed by the payment service providers named at checkout; we do not store full payment credentials. We retain contract data for as long as statutory commercial and tax retention obligations require.
07Recipients of data
We share personal data only where necessary to operate the shop: with our hosting provider, with shipping carriers for delivery, and with payment providers for payment processing. Where processors act on our behalf, data processing agreements pursuant to Art. 28 GDPR are in place. Data is not sold or shared for advertising purposes.
08Your rights
- Right of access to the personal data we hold about you (Art. 15 GDPR)
- Right to rectification of inaccurate data (Art. 16 GDPR)
- Right to erasure (Art. 17 GDPR) and to restriction of processing (Art. 18 GDPR)
- Right to data portability (Art. 20 GDPR)
- Right to object to processing based on legitimate interests (Art. 21 GDPR)
- Right to withdraw consent at any time with effect for the future (Art. 7(3) GDPR)
To exercise your rights, contact info@gss-analytics.com. You also have the right to lodge a complaint with a supervisory authority — in the United Kingdom the Information Commissioner's Office (ICO), in the EU the data protection authority of your member state, and in Switzerland the Federal Data Protection and Information Commissioner (FDPIC).
09Changes to this policy
We may update this privacy policy to reflect changes to the website — in particular once online ordering and payment go live. The version published on this page applies.